[DOWNLOAD] "Differentiation in B2G - A Process" by Karla Williams # eBook PDF Kindle ePub Free

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eBook details

• Title: Differentiation in B2G - A Process
• Author : Karla Williams
• Release Date : January 17, 2014
• Genre: Business & Personal Finance,Books,
• Pages : * pages
• Size : 3193 KB

Description

Selling to the government is different and time consuming.  It is nearly impossible without a sound marketing strategy that is based on value and differentiation among the many players.  This ebook addresses 3 tactics that contribute to the development of a marketing strategy based on value and differentiation.

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